Privacy Policy

Thank you for visiting Athome Corporation Co., Ltd. (referred to as “Company,” “we,” “us,” or “our”). We operate this website (the “Site”) to provide products and services to customers primarily located in the United States. By accessing or using our Site or any related services (collectively, the “Services”), you agree to the collection, use, disclosure, and processing of your information as described in this Privacy Policy. If you do not agree with this Privacy Policy, you should discontinue use of the Services.


1. Scope of This Privacy Policy

This Privacy Policy applies to all users of our Services, including visitors who simply browse our Site and customers who make purchases.

We comply with applicable U.S. federal and state privacy laws, including the California Consumer Privacy Act (“CCPA”), California Privacy Rights Act (“CPRA”), and other related regulations where relevant.

Changes to This Privacy Policy

We may update or revise this Privacy Policy at our discretion to reflect changes in our business practices or legal obligations. When we make any material change, we will post the revised Policy on this Site. By continuing to use our Services after any changes become effective, you agree to be bound by the updated Policy.


2. Personal Information We Collect

When we talk about “Personal Information,” we mean any information that can be used to identify you directly or indirectly. This may include:

  • Basic Contact Details: Your name, email address, telephone number, and shipping/billing address.

  • Order and Payment Information: Details about the products you purchase or express interest in, as well as your payment details (limited to what we need to process your order, such as partial credit card info or PayPal transaction IDs). We do not store your full credit card number; credit card transactions are handled by our third-party payment processors.

  • Technical/Device Information: IP address, browser type, operating system, referral URLs, time zone settings, and Cookies.

  • Usage Data: Information about how you navigate or use the Site (e.g., pages viewed, links clicked).

3. Information We Obtain from Third Parties

We may obtain information about you from third parties that we partner with to provide our Services or process data on our behalf, including:

  • Companies Who Support Our Site and Services (e.g., Shopify): We use Shopify to host our online store and assist with order management, inventory tracking, and related e-commerce functions. Shopify may collect and process certain data (such as IP addresses, billing/shipping addresses, and limited payment details) on our behalf. You can learn more about how Shopify handles personal information by reviewing Shopify’s Privacy Policy.

  • Payment Processors: (e.g., PayPal, credit card gateways) for secure payment. We receive billing confirmations or payment statuses (e.g., successful payment, chargeback notices, transaction IDs).

  • Marketing and Analytics Providers: Advertising networks or analytics tools that collect information about your interactions with our Site or ads.

  • Service Providers: Companies that help with order fulfillment, data hosting, or logistics may share shipping status or tracking info.

    Social Media Platforms (if applicable): If you connect your social media account to our Services, we may receive basic profile details or usage metrics, depending on your permissions.

We treat any information obtained from these third parties in accordance with this Privacy Policy.


4. How We Use Your Personal Information

We use your Personal Information for:

  1. Providing and Operating Our Services

    • Processing orders, facilitating shipping, handling returns or exchanges.

    • Responding to your inquiries and providing customer support.

    • Where applicable, enabling Shopify to match your account with other Shopify services you choose to use. In this case, Shopify will process your information under its own privacy terms.

  2. Payment Processing

    • Integrating with PayPal or credit card providers to finalize transactions securely.

    • Verifying billing information, preventing fraud or unauthorized activity.

  3. Marketing & Promotions

    • Sending promotional emails or newsletters about products, offers, or events that may interest you.

    • Providing personalized or targeted advertising (see “Behavioral Advertising” below).

  4. Analytics & Service Improvement

    • Understanding how visitors use our Site to enhance user experience and develop new features.

    • Generating aggregated data to measure campaign performance or site functionality.

  5. Legal Obligations & Enforcement

    • Complying with applicable laws and regulations.

    • Exercising or defending legal claims.


5. Cookies and Similar Technologies

We use Cookies, Web Beacons, and similar tools to:

  • Recognize you when you visit our Site.

  • Store items in your cart between sessions.

  • Analyze traffic and usage patterns.

  • Deliver more personalized ads, where permitted.

You can set your browser to block some or all Cookies or to alert you when Cookies are being sent. Note that disabling Cookies may affect certain features of the Site.

6. Behavioral Advertising

We may use your Personal Information to show you advertisements on our Site or on third-party websites based on your interests, browsing behavior, and purchase history. This practice is sometimes called “behavioral advertising” or “targeted advertising.” To opt out of certain targeted ads, you may visit:

We also respect valid Global Privacy Control (GPC) signals where applicable law requires.

7. Sharing Your Personal Information

We may share your Personal Information as follows:

  • Service Providers: With vendors and consultants who perform services on our behalf (e.g., payment processing, shipping, data analytics, marketing). This includes Shopify, which processes data as a service provider under contractual commitments.

  • Business Transfers: In connection with a merger, acquisition, sale of assets, financing, or similar event.

  • Legal Requirements: To comply with legal obligations or respond to lawful requests (e.g., subpoenas, court orders).

  • Protection of Rights: To protect our rights, property, or the safety of our employees, customers, or others.

We do not sell your Personal Information to third parties for monetary consideration. If certain data-sharing practices fall under “sale” under specific state laws, we will provide you with an opportunity to opt out.

8. International Data Transfers

Although our core customer base is in the United States, your Personal Information may be transferred to—and processed in—countries outside your place of residence, including [Company’s Home Country]. We do this to facilitate internal operations, manage shipping, or allow key personnel to address inquiries. Different jurisdictions may have varying data protection standards, but we take measures to protect your Personal Information in line with applicable requirements.


9. Data Retention

We keep your Personal Information for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law (e.g., to comply with legal obligations, resolve disputes, or enforce agreements). For instance, we retain order records unless and until you request deletion or unless legally required otherwise.


10. Your Rights and Choices

Depending on your state or country of residence, you may have certain rights over your Personal Information, such as:

  • Right to Access/Know: Request details on the Personal Information we hold about you.

  • Right to Delete: Ask us to delete your Personal Information, subject to certain exceptions.

  • Right to Opt Out of Sale/Sharing: If relevant in your jurisdiction, opt out of data “sales” or targeted advertising.

  • Non-Discrimination: We will not discriminate against you for exercising these rights.

To exercise any of these rights, please contact us at [Contact Email]. We may require certain information to verify your identity.

11. Children’s Data

Our Services are not directed to individuals under 16 years of age, and we do not knowingly collect Personal Information from them. If you are a parent or guardian who believes your child has provided us with Personal Information, please contact us, and we will endeavor to delete it promptly.

12. Do Not Track

We do not alter our data collection or usage practices in response to standard “Do Not Track (DNT)” signals, but we may honor Global Privacy Control (GPC) signals where required by law. If your browser sends a GPC signal, we will treat it as an opt-out of certain sharing or targeted advertising.


13. Contact Us

If you have questions about this Privacy Policy, or wish to exercise any applicable rights or make a complaint, please contact us:

Athome Corporation Co., Ltd.
Attn: Privacy Compliance Officer
6F, 6 Achasan-ro, Seongdong-gu, Seoul 04778, Republic of Korea
Email: overseas@athomecorp.com
Phone: +82 1800-6307